June 22, 2026 – Kaizen Gaming, the owner of the premium online sports betting and gaming brand Betano, and one of the world’s leading GameTech companies, has launched Betano Trivia, the world’s first fully GenAI-powered live trivia experience.
Developed by Kaizen Labs, the company’s Innovation Incubator, Betano Trivia combines advanced generative AI technology with live entertainment to create a new interactive, free-to-play experience for Betano customers. Available across the 20 markets Kaizen Gaming operates in, the game invites participants to test their knowledge across a wide range of topics – from sports and entertainment to pop culture moments – compete for prizes and engage with the sport in a completely new and immersive way. The launch itself comes at a time when global football interest is peaking, offering fans additional entertainment alongside the game itself.
Unlike traditional trivia formats, Betano Trivia is a product of a perfectly orchestrated AI ecosystem. From the avatar presenter and dynamic content creation to the supporting audiovisual assets, the entire game is built on a sophisticated tech stack of cutting-edge tools. With support from multiple cross-functional teams across Kaizen Gaming, the new game offers simple, engaging and intuitive customer experience, while the technology behind it represents a significant innovation milestone.
George Kourakos, Director of Innovation at Kaizen Gaming, stated: “Betano Trivia demonstrates how AI can be used to create entirely new forms of entertainment and customer engagement. At Kaizen Gaming we never use technology for its own sake. We have a clear goal to elevate the world-class gaming experience we offer to our customers. What makes this achievement particularly special is that it was developed entirely by our internal teams, combining creativity, engineering excellence and a shared passion for innovation across the board.”
The launch of Betano Trivia reflects Kaizen Gaming’s broader approach to innovation. As Generative AI continues to transform industries worldwide, initiatives such as this showcase how organizations can utilize technological capabilities to amplify human creativity and to deliver products and experiences that were previously impossible to deliver on a global scale.
