July 13, 2021. 12:51


BETANO will be the Premium Sponsor of Sporting Clube du Portugal

Betano, the international brand of Kaizen Gaming, proudly announces its sponsorship agreement with the 2021 Portuguese Liga Champion, Sporting Clube de Portugal. Betano will be the club`s premium sponsor for a period of two-years with an option to renew for additional two years. This marks the third sponsorship for Betano in the Portuguese Liga following the ones with SC Braga and Maritimo. The “leões” of Lisbon will have the Betano logo in their jerseys with the kickoff of the new season. 

Sporting CP is one of the most historical teams in Portugal as it was founded 115 years ago. The club holds more than 50 domestic titles plus a prestigious European Cup Winners trophy. The team has also introduced to the international football stage some of the greatest superstars such as Luis Figo, Cristiano Ronaldo and most recently Bruno Fernandes. 

George Daskalakis, Kaizen Gaming`s CEO noted on the occasion of the sponsorship announcement that “ It is a great honor for us to be the premium partner of such a historic football club and we look forward to sharing  success and undertaking joint social initiatives together. This sponsorship also underlines our continuous commitment to the Portuguese market where we are present since 2019”. 

Kaizen Gaming, a company with a dynamic presence -besides Portugal – in Brazil, Germany, Romania, Greece and Cyprus, investing in technology and human capital, is committed to offering top-tier products and services in an intuitive, user-friendly and fully localized environment. Κaizen Gaming, under the Betano brand, consistently strives to deliver an engaging online Sportsbook and Casino experience to its customers, always within a safe gaming environment, where fun and Responsible Gaming go hand-in-hand.